LADA GrantaKEEPS ITS WORD

TOYOTA:PUSH THE LIMIT

MISSIONWE HELP OUR CLIENTS TO SUCCESSFULLY SOLVE BUSINESS PROBLEMS

Our purpose is to make a measurable contribution to the success of our clients. We believe that every project should deliver tangible results. To achieve that we change ourselves and we change the rules of the game on the market.

DARING CLIENTS CHOOSE US

THEY ARE READY TO EXPERIMENT, NOT AFRAID TO GO BEYOND CONVENTIONAL ADVERTISING WHEN THE NEW CHALLENGES CALL FOR IT.

Essence
above appearance

Aim first, style second. Goals above self-expression. We do not produce fakes and avoid gratuitous provocation.

We hear you

Our experience has taught us that the right questions are more important than promptly supplied answers.

Lifelong
learning

We improve and learn new things at the time when the change is the only constant.

We are looking for
troublemakers

No-one comes to work for Adwise just to be there nine-to-five. We are looking for people who want to evolve and improve with us.

CHANGEAS A LIFESTYLE

Productive transformation is our comfort zone. Our clients are in no danger of monotony either. That is why they stay with us for a really long time – not constrained by commitment to some network agency but for love.

CONTENT FACTORY®INTEGRATED CONTINUOUS IN-HOUSE CYCLE

We teach the content to do everything that the advertising has forgotten how to do – change one’s opinion of the brand, tell them about the product and how to close the deal. We create comprehensive content campaigns that successfully substitute a full outreach advertising in the traditional media. A lot of people simply do not watch TV when deciding on a purchase.

TURNKEY PRODUCT

ADWISE CONTENT FACTORY OFFERS A SEAMLESS PROCESS INVOLVING STRATEGY, CREATIVE SOLUTIONS, IN-HOUSE TIME EFFICIENT CONTENT PRODUCTION AND DISTRIBUTION TO THE PLATFORMS.

SDI®
Sexy data
infrastructure

FROM CAMPAIGN PROTOTYPING TO DYNAMIC DISTRIBUTION, WE USE ALL DATA AVAILABLE TO US. WE HAVE OUR OWN DCO, CMP INFRASTRUCTURE AND WORK WITH ANY DMP.

INTEGRATED CONTINUOUS IN-HOUSE CYCLE

Relevance
does not kill
differentiation anymore

The main problem with the data based ad campaigns is that they are tactical in nature. Big ideas are often lost in the sea of situationally adaptable and personalized creative solutions.

Our advantage is that we integrate our work with the data into a standard strategy planning process while constantly keeping an eye on the prize and on the big picture at every point of the extensive chain of the planning algorithm. Even when a campaign involves 200 touchpoints, several situational triggers and 10 target segments we keep it within the main idea and chosen strategy framework.

CAMPAIGN THAT ALLOWED TO CHOOSE A CAR WITH YOUR HEART

Move across the market
and win
Turn a purchase of convenience
into an act of love
Tell a personal human story
on behalf of a huge brand

VIEW-THROUGH RATE

COST PER CLICK
IS 4 TIMES LOWER THAN AVERAGE

IN AUTOMOTIVE CATEGORY

BRAND IMAGE
INDICES TAKEOFF

SALES GROWTH

LOOKS LIKE ADVERTISING HAS A FUTURE

TOYOTAPush the limit

Communication platform that incorporated an activation and content platform.

We have created the “always on campaign” with one communication idea – “Push the limit of possible”, constantly increasing the number of 360 product campaigns and launch campaigns.

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